![]() ![]() The sales per square foot for its 380 or stores is more than $5,000, which is six to ten times other successful retailers, and the average store pulls in 18,000 visitors a week. The Apple store’s financial performance and impact on the Apple brand is amazing. In large part because it is branded, the Genius Bar is a lynchpin of the most successful retail concept of recent times and a builder of the Apple brand and relationship. The Genius Bar is a place dedicated to providing technical support within Apple stores to customers having problems with the product or application.
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